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Privacy Policy

Last Updated: February 09, 2025

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Thank you for choosing to play Samurai Sam (the “Game”), developed and operated by KEFLI Games (“KEFLI,” “we,” “us,” or “our”). We take your privacy very seriously and are committed to protecting the personal data we collect when you use our Game and related services (collectively, the “Services”). This Privacy Policy (“Policy”) explains how we handle your personal data, what information we collect, and your rights regarding that information.

By downloading, installing, accessing, or using the Game or any of our Services, you acknowledge that you have read and understood this Policy and agree to its contents. If you do not agree, please do not use or access the Game.

1. INTRODUCTION

1.1 Scope of this Policy
This Privacy Policy applies to your use of Samurai Sam, any related mobile applications, and our website (https://kefli-games.com) if referenced or integrated with the Game. It also describes how we handle personal data in connection with third-party services we may use to support the Game, such as advertising networks, login or authentication providers, and analytics tools.

1.2 Applicable Laws
KEFLI is based in Israel, and we comply with applicable Israeli data protection and privacy laws. However, we recognize that users in other jurisdictions (e.g., EU, UK, U.S.) may have additional legal rights and protections, such as those found in the EU General Data Protection Regulation (“GDPR”). Where required by such laws, we will take measures to comply or facilitate the exercise of those rights.

1.3 User Consent
By using the Game, you consent to the collection, use, disclosure, and processing of your personal data according to this Policy. If you are under the age of majority where you live, you must obtain the permission of your parent or legal guardian before using the Game. Please refer to Section 12 for more information regarding children’s privacy.

2. WHEN WE COLLECT YOUR PERSONAL DATA

We generally only collect personal data from you (a) when you voluntarily provide it (e.g., by registering an account, making an in-app purchase, contacting support), or (b) when collection is permitted or required by law.

We may collect personal data in the following situations:

  • Account Registration: If you create an account in the Game using an email and password, or by connecting through external login providers (e.g., Apple Login, Google Login).

  • In-Game Purchases: When you purchase virtual currency or items in the Game through Apple’s App Store or Google Play Store.

  • Third-Party Ad Services: When we display ads using services like ironsource and LevelPlay, which may collect certain device or usage data.

  • Website Interaction: When you visit our website or interact with our online services (e.g., contact forms, cookies, analytics).

  • Support and Communications: When you contact our support team or otherwise communicate with us through channels we provide.

3. CATEGORIES OF INFORMATION WE COLLECT

Depending on how you interact with the Game and Services, we may collect the following types of data:

  1. Account and Profile Information

    • Username, Nickname, or Display Name: Chosen by you or imported from a connected external account (e.g., Apple or Google).

    • Email Address: If you register an account or provide contact details.

    • Social Media or External Login IDs: If you connect your Game account to Apple, Google, or other login services.

  2. Gameplay Information

    • Game Progress: Your level, experience points, scores, achievements, and other in-game statistics.

    • In-App Purchases: Records of virtual currency or items purchased, transaction history, and billing or payment confirmations (though we do not directly collect or store full payment card information; such data is handled by Apple or Google).

  3. Device and Technical Data

    • Device Information: Device model, operating system version, unique device identifiers (e.g., IDFA, Google Advertising ID), IP address, language settings, time zone, screen resolution.

    • Log and Usage Data: Crash logs, error logs, diagnostics, and analytics on how you interact with our Game.

    • Cookies and Similar Technologies: As described in Section 4, we may use cookies or similar technologies to collect usage information.

  4. Advertising Data

    • Advertising ID: We may use your device’s advertising identifier (e.g., IDFA on iOS, GAID on Android) to show personalized ads.

    • Analytics and Interaction Data: Third-party ad partners like ironsource and LevelPlay may collect data about your in-app behavior to serve relevant ads.

  5. Customer Support and Communication Data

    • Support Tickets: When you contact us, we may keep a record of correspondence, including your email address, user ID, or other information needed to resolve your issue.

  6. Security and Anti-Cheating Data

    • Anti-Cheat and Fraud Detection: We may collect data to detect and prevent cheating or fraudulent activities, such as unauthorized app modifications or suspicious in-game transactions.

  7. Location Data (If Provided)

    • IP Address Geolocation: We may approximate your location based on your IP address to provide region-specific experiences (e.g., local leaderboards).

4. COOKIES

We and our partners may use cookies, web beacons, scripts, and similar technologies (“Cookies”) to improve your experience with the Game. Cookies can store your user preferences, game session data, and analytics information. You may disable cookies or limit the data they collect via your device or browser settings; however, this may affect the functionality of certain features within the Game or on our website.

5. HOW WE USE YOUR PERSONAL INFORMATION

We process your personal data for the following purposes:

  1. Account Creation and Management:

    • To set up and manage your profile, store your progress, and synchronize data across devices.

  2. Game Functionality:

    • To provide core gaming services, including level progression, leaderboards, social interactions, and personalized content.

  3. Payments and In-App Purchases:

    • To facilitate the purchase of virtual currency or items through Apple App Store or Google Play Store.

  4. Advertising and Analytics:

    • To display ads, measure ad performance, and analyze user behavior using services like ironsource and LevelPlay.

    • To understand player preferences and improve the Game’s performance.

  5. Communication:

    • To respond to user inquiries, provide support, send announcements, or deliver account-related notifications (e.g., password reset emails).

  6. Security, Anti-Cheating, and Fraud Prevention:

    • To detect cheating, hacking, or other malicious activities and ensure a fair gaming environment.

  7. Legal Compliance:

    • To comply with applicable legal obligations, such as responding to lawful requests from law enforcement agencies or complying with tax regulations.

  8. Other Legitimate Interests:

    • To maintain business operations, protect our rights and interests, enforce our Terms of Service, and defend against legal claims.

6. HOW WE SHARE, TRANSFER, AND DISCLOSE YOUR PERSONAL INFORMATION

We do not sell or rent your personal information to third parties. However, we may share data in the following situations:

  1. Service Providers and Partners

    • Advertising Networks (ironsource, LevelPlay): To serve and measure ads.

    • Payment and Platform Providers (Apple, Google): To process in-app purchases.

    • Analytics Providers: To analyze user engagement and improve the Game.

  2. Legal Compliance and Protection

    • To comply with applicable laws, regulations, legal processes, or governmental requests.

    • To enforce our Terms of Service or protect our rights, property, and safety, or that of others.

  3. Business Transfers

    • In connection with any merger, sale, or transfer of assets, your personal data may be transferred as part of that deal, subject to compliance with applicable laws.

  4. With Your Consent

    • We will share your data in any other ways you explicitly authorize.

7. WITHDRAWING YOUR CONSENT AND DELETION OF PERSONAL DATA

7.1 Withdraw Consent
You may withdraw any consent you have provided for processing your personal data by contacting us. However, withdrawing consent may affect your ability to continue using certain features of the Game (e.g., personalized ads, social logins).

7.2 Data Deletion Requests
You may request deletion of your personal data by contacting us. We will handle deletion requests in compliance with applicable laws and inform you if certain data cannot be deleted due to legal obligations or operational requirements.

7.3 Timeline
We will make reasonable efforts to address your request within 15 calendar days of receipt. If fulfilling your request requires more time, we will inform you of the reason and expected timeline.

8. ACCESS TO, CORRECTION OF, AND DELETION OF PERSONAL DATA

  • Access: You can request a copy of your personal data we hold.

  • Correction: If any data we have is incorrect or outdated, you may request a correction.

  • Deletion: You may request deletion of data in certain circumstances (see Section 7.2).

Depending on applicable laws, we may require you to prove your identity before fulfilling any data-related request.

9. PROTECTION OF PERSONAL DATA

We use technical, physical, and administrative measures to protect your data from unauthorized access, alteration, disclosure, or destruction. These measures include encrypted transmission protocols, secure server infrastructure, limited access, and regular security assessments. However, no method of transmission or electronic storage is fully secure, so we cannot guarantee absolute protection.

10. ACCURACY OF PERSONAL DATA

We rely on you to ensure that any personal data you provide to us is accurate and up-to-date. Please update your profile or notify us of any changes to ensure the information we maintain is complete and accurate.

11. RETENTION OF PERSONAL DATA

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Policy, or as required by law (e.g., tax or accounting regulations). Once we no longer need the data, we will either securely delete or anonymize it.

12. INFORMATION ABOUT CHILDREN

12.1 No Collection from Children Under 13
Our Game is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such data, please contact us so we can delete it.

12.2 Parental Consent
If you are under 18 (or the age of majority in your jurisdiction), you should only use the Game with the involvement of a parent or guardian. By allowing a minor to use the Game, the parent or guardian consents to this Policy on the minor’s behalf.

13. YOUR RIGHTS UNDER GDPR (EU USERS)

If you are located in the European Economic Area (EEA), you may have the following rights under the GDPR:

  • Right to Access: Request a copy of the personal data we hold about you.

  • Right to Rectification: Request correction of inaccurate or incomplete data.

  • Right to Erasure (“Right to be Forgotten”): Request deletion of your data, subject to certain exceptions.

  • Right to Restrict Processing: In certain cases, request a pause on processing your data.

  • Right to Data Portability: Receive your data in a structured, commonly used, and machine-readable format.

  • Right to Object: Object to processing based on our legitimate interests or for direct marketing.

  • Right to Withdraw Consent: Any consent you provided can be withdrawn at any time.

To exercise these rights, please contact us. We will respond to valid requests within one month (or up to three months for complex cases), as required by law. You also have the right to lodge a complaint with your local data protection authority if you believe your rights under the GDPR have been violated.

14. INTERNATIONAL DATA TRANSFERS

Because KEFLI is based in Israel, your personal data may be transferred to and stored in Israel or other countries whose data protection laws may differ from those in your jurisdiction. We will take steps to ensure appropriate safeguards for such transfers, consistent with applicable privacy laws. By using the Game, you consent to these international data transfers in accordance with this Policy.

15. MISCELLANEOUS

15.1 Relationship to Other Agreements
This Policy supplements our Terms of Service (“Terms”). In case of any conflict between this Policy and the Terms with respect to privacy or data protection, the provisions of this Policy prevail.

15.2 Changes to This Policy
We may update this Policy from time to time. We will notify you of any significant changes by posting the new Policy in the Game or on our website, indicating the “Last Updated” date at the top. Your continued use of the Game after the updated Policy becomes effective constitutes your acceptance of those changes.

15.3 Governing Law and Dispute Resolution
This Policy is governed by the laws of Israel. Any dispute arising out of or related to this Policy will be resolved according to the dispute resolution process in our Terms of Service.

15.4 Contact Us
If you have questions, concerns, or requests regarding your personal data or this Policy, you may contact us at:

KEFLI Games Email: kefligames@gmail.com

Website: https://kefli-games.com.

We will do our best to respond promptly and address any concerns you may have.

By using or accessing “Samurai Sam,” you acknowledge that you have read and understood this Privacy Policy and agree to its collection and processing practices as described herein.

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